The majority of brands are not publishing enough content to attract new buyers and capitalize on the opportunity in search.
An assortment of content, articles, blog posts, etc. organized around a main topic.
Google discovered that websites offering robust coverage on a given topic will delight users who are searching for relevant information. These websites rank higher and faster.
Most brands miss potential traffic from customers who are early in the buying process and searching Google for answers to questions related to your industry.
Most eCommerce brands focus on publishing content for people searching for specific products.
Successful eCommerce brands diversify their content and tap into a broader audience, educating users to then acquire them.
Jumpstarted by Al as a first draft, then edited by an assembly line of editors who provide the human touch, and intentionally insert internal and external links.
There are two important considerations for accelerating topical authority: Velocity & Volume
Current research demonstrates brands can drive more traffic by publishing frequently & rapidly.
Creating an overwhelming signal to Google by building topical authority via clusters.
That's 100 original articles researched and edited by our team of SEO experts.
Cluster Magic has the potential to boost your website's organic visits and scale your eCommerce brand's revenue. However, not all businesses are the same. That's why we would like to chat with you first and check if we're the right fit.
With over 10 years of experience and 80 million in ad spend under our belts, we know how to guide businesses from fizzle to sizzle.
Founder of Xylem Woodworks
Founder of Fusion Belts
Cofounder, Trust & Will
Media and Marketing Coordinator at Altis
If you are stuck on the half a million yearly revenue plateau, you need a growth agency that will get to know your business, audiences, and growth opportunities like the backs of their hands— and let you in on everything they learn. No secrets, no bull. Just making sparks fly together.
Look elsewhere if you're looking for a new logo or brand identity via 200-page slide decks. Those marketing disciplines have their place, but they're not our focus. We've doubled down on growing sales and injecting our clients with cash flow.
The typical agency model moves slowly: endless meetings, thousands of email threads, lots of talk, but little action. EmberTribe is different. We know what it takes to grow fledgling brands into formidable empires: a hell of a lot of execution.
We've been recognized by Facebook and Google as one of the top agencies in the world. We're a mentor to startups within Techstars, Y Combinator and regularly consult with programs at MIT and Harvard Business School. Now it's time to add you to our Tribe.
How do you begin the Keyword Research process?
We’ll work with our researchers to narrow down a list of the potential keywords we plan to create content for. That will be shared with your team for review. When we consider the thousands of opportunities, we’re going to start with the ones with the highest potential for traffic.
What is a typical format for Cluster Magic articles? Do they include images?
We will add 1-2 stock images as appropriate. Internal links are something we’ll account for in the brief, but you can always add additional ones later if you see fit.
Are all of these articles for our Blog page? Should we create sub-categories within our blog page?
Yes, it will be primarily for the blog page. However, having subcategories would be a great way to organize the different topics of content you’ll have for your users. It also provides a good user experience if users seek to explore other content on similar topics.
Will we have a dedicated person to guide us through the process?
Yes, you will have an Account Manager (AM) to guide you through the process while also working with an SEO Strategist and a team of researchers, writers, and editors.
What's the average of words per article provided?
Your brand will receive 100 articles with an average of 1,200 words per article (120,000 words total est.)
How is this different than tools like Jasper?
ClusterMagic is a service, not a tool.
We use several tools (some of which we built ourselves) to deliver on our promise of 100 content pieces in 12 weeks.
If someone wants to use AI tools to create content, they absolutely can. But they’ll be missing the following (why we don’t heavily lean on AI alone):
- What should we write about?
- Is the content we’re writing optimized to rank?
- Are we choosing keywords that we even have a chance to rank for?
- Do we know and understand the search intent behind those keywords (i.e., what a person searching actually wants to see?)
Then there’s the whole issue of writing the content.
Jasper and other similar tools don’t write for you they write with you. Anyone who is starting to write with AI assistants has a strong learning curve ahead... So publishing 100 posts in 12 weeks? Good luck doing that and benefiting from the publishing velocity that you’ll get from ClusterMagic.
And even if you can publish half of that amount... What’s the point if the output isn’t going to drive traffic and buyers due to the lack of strategy?
The strategy around keyword selection may even be the most important piece of the Cluster Magic service.
Who is ClusterMagic best suited for?
For brands of all industries with many information seekers and a broad range of topics. We're a great fit for brands that understand the value of reaching buyers in the early buying stages to increase their conversion rates and acquisition costs.
We're not the right fit for brands that require highly technical subject matter experts.
How does the content approval process work?
Check out this video explaining how to download, approve, and publish the link of your ClusterMagic articles in our platform.
Does Google penalize for content that is written with Al?
No, Google doesn't penalize Al-written content. Click here for full Google Search's guidance about AI-generated content.
However, we only use Al as a jumping point. Our process relies heavily on the keyword research conducted by our SEO experts and the refinement done by our team of editors. That is how we are able to deliver articles with velocity and volume that also successfully bring in organic traffic.